Ralph Caruso and the Digital Dilemma: Navigating the Growing Challenges of Online Advertising
In the golden age of the internet, online advertising was heralded as the great equalizer—a powerful, cost-effective way for startups to compete with industry giants. But as algorithms have evolved and competition has intensified, cracks in the digital marketing ecosystem have begun to show. Rising costs, declining ROI, data privacy issues, ad fraud, and algorithmic…